Make more sales with these best practices for email marketing
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52 characters or less
That’s the length of your ideal email subject line.
Why so short?
The golden rule of email subject lines
Remember the golden rule about email subject line writing:
The purpose of your email subject line is to draw in your audience so that they click to open your email.
It helps that most email applications will display subject lines of 52 characters or less without being cut-off.
If it’s longer then you are playing with fire; your subject line may get truncated.
Why best practices for email marketing still matter
Email marketing is still a top digital marketing channel that gives you the best return on your investment (ROI).
Why Email Marketing Still Matters
That’s why we review ALL of the email copy of our marketing clients to ensure they are optimized…not just the subject lines.
How to make more sales with email marketing
If you are looking for a few more ways to maximize your sales through email marketing, I suggest you:
You can meet with us to explore strategies to grow your sales online or schedule a marketing intensive to get a complete game plan for the next 12 to 18 months!
Can’t wait to see what we can do for you.