Open a Floodgate of Leads with Search Engine Optimization
Small Business SEO Services
Our small business SEO services installs a reliable pipeline of leads in your business. This is a predictable method of scaling your sales into the future.
As prospects search for solutions to specific problems on Google, Yahoo, Bing, DuckDuckGo and other search engines, your business website appears with the answer.
This positions you as a trusted expert which facilitates the sales process while pre-qualifying your leads to avoid wasting the time of your sales team.
Get started with a complimentary website audit or consultation.
Seach Engine Optimization
Predictably and Reliably Scale Your Business
Search traffic is stable and less volatile, offering you a predictable stream of qualified leads.
Establish your expertise and close sales faster by providing answers to the questions your leads are searching on Google.
Peace of Mind
Leads continue to flow regardless of turnover within your team, while you’re away and regardless of your ad spend.
“In our first conversation they shed some light on the exact technical reasons that our online sales strategy was not working. Since switching to The Digital Navigator, they have directly helped to grow our business by 189%.”
Why Your Digital Marketing Campaigns Aren’t Driving Sales
Most businesses invest significant resources to run paid ad campaigns or publish extensive content without seeing a positive return on investment. Keeping up with pay-to-play advertising and search engine best practices is a full-time job due to never ending updates.
Paid Advertising is Rigged
Paid advertising platforms are risky as the only lead acquisition channel due to rising costs, random account penalties and shifting regulation that limits your ability to reach the right audience.
Content Marketing Shortcomings
Publishing articles, podcasts and labor-intensive guides engage your existing audience but fail to attract new qualified leads due to technicalities such as behind-the-scenes code or wording that differs slightly from what searchers type in Google.
The Digital Navigator handles all aspects of your lead generation campaign to bring in new qualified leads from search engines. Your team only has to provide expertise during short guided interviews and approve the final drafts while we handle the research, coding, writing and publishing.
“Our needs for our online lead generation company outgrew our current employees. Their integrated tech stack of websites, landing pages, and payment systems has been so successful that we expanded into two verticals in radically different industries.”
Affordable SEO Services Designed to Save Time, Reduce Costs, Drive Sales and Make Your Team Smile!
Our collaborative approach to SEO, digital marketing and IT solutions means you always have the right person at your fingertips at a fraction of the cost of hiring while empowering your existing team.
Our team works with your existing team, getting them unstuck when doubts arise and stepping in for urgent deadlines.
Our clients love that we provide on-demand video tutorials to their team so they can learn new skills or save important business documentation.
Expertise on Hand
Tap into our team of copywriters, SEO specialists, web developers, marketing automation experts, digital marketing strategists and ad buyers to avoid the headache of managing multiple freelancers.
Hiring a team of talent to grow your sales online is costly when you add up training, wages, benefits and the salary of a top level manager.
Avoid Tech Stress
Our team of developers solve issues before they arise and deploy all technical aspects of your digital marketing campaigns.
Only show up for short guided interviews to capture your expert opinion and approve the final draft for publishing, or if you prefer we can work with your team of writers directly.
We use proven strategies that create measurable results. Everything we do is focused on driving sales for your business.
Tips for Optimizing Your Website’s SEO to generate sales
Your competitors have a very good chance of ranking above you in the search results if your business’ website is not optimized according to the search engine’s rules.
The Digital Navigator can guide you through our methodology and teach you how to grow utilizing SEO to drive consistent sales. Our clients love that we collaborate with their team, share our expertise willingly, and fill gaps within their teams according to their needs.
Research search terms (“keywords”) relevant to your business via specialized SEO software applications such as ahrefs and classify search terms according to their monthly search volume and difficulty to rank.
Publish Relevant Content
Insert your keywords across different web pages while avoiding repetition to get found on search engines and showcase your expertise to capture qualified leads.
Coding Best Practices
Follow search engines’ coding best practices and ensure your website loads within 1.5 seconds to boost your business’ ranking within the search engines.
Gain External Links
Publish content on other websites or participate in interviews to gain links from external websites (“backlinks”) to increase your visibility on search engines.