What SEO strategies are you using for your small business?

Published Date:  16 Aug, 2023 | Updated Date:  09 Oct, 2023

When it comes to getting your business ranked on Google search results it’s normal to feel intimidated.

That’s why our small business search engine optimization (SEO) service takes everything off your plate, from research to writing and publishing.

Nonetheless, there are things you can do on your own that don’t require advanced technical skills. You’ll need to be comfortable editing the write-up on a webpage as well as creating a hyperlink.

What can you do to improve your search ranking and implement better SEO strategies for small businesses?

Add more internal links to your best content and most important pages!

What SEO strategies are you using for your small business?

An internal link is a link on a page of your website that points the visitor to another page on your website.

It is “internal” because both the link and the destination are inside your website. Don’t confuse it with a backlink, a link from an external website to a page on your website, which is much more difficult to obtain.

You should place these links on your most popular pages. For most people this will be your homepage, your about page, your longest blog article, a popular guide and your top service or product page.

The link needs to flow naturally within your site content. As you are writing a paragraph? Then simply insert a link on a few words that link to your other page. You can easily have 5 to 10 links inside of a page.

This will help the Google robots (“crawlers”) find your most relevant content, understand what your business website is about and ultimately bring you more traffic from its search engine.

To dive deeper into search engine optimization and how to install a pipeline of qualified leads into your business, get your free website audit or schedule a consultation.

That’s it for today!

Get help with Small Business SEO

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Pol Cousineau

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