Demystifying SEO
Understanding Search Engine Optimization
Follow the steps below to learn how to harness the power of targeted keywords for optimized search engine rankings. The process goes: technical foundation first, building quality content second, and then finally adding those all-important backlinks.
3 Pillars to Get Incredible Search Engine Rankings
Build a Technical Foundation | Demystifying SEO
Reading Time: 3 minutes
Here’s the basics of what is search engine optimization (SEO 101), plus information from our experts on where you should start your SEO journey!
What You’ll Learn
- What is SEO?
- Where to start on your SEO journey
- SEO basics
Improve Content Quality | Demystifying SEO
Reading Time: 3 minutes
Learn the best way to use SEO keywords to your advantage as you create quality content your customers will actually want to read.
What You’ll Learn
- What is SEO content
- The importance of content in SEO
- How long your content should be
- How to find the right keywords
Build Authority Through Backlinks | Demystifying SEO
Reading Time: 3 minute
Learn everything you need to know about external links (backlinks) and how you can use them to boost the authority of your content to amplify your SEO process and land higher search engine rankings.
What You’ll Learn
- What is a backlink
- Why backlinks are important for SEO
- How to avoid penalties for bad backlinks
- How to guest post to get backlinks