Multiply online course enrollments and digital product sales
With a flexible, full-service content marketing plan
Enhance your current marketing strategy and gain new tons of fresh leads with our fully customizable content services tailored to your course creation, coaching, or mentorship business.
Choose from a plan below, or schedule a consultation to personalize our pre-set options to align with your unique business needs.
Content Marketing and Website Optimization Service
Predictably and Reliably Scale Your Online Business
Engage More Customers & Increase Enrollment
Spend Less Time on Tech & Marketing Struggles
Leverage Existing & New Content to Maximize Sales
“Since working with them I am getting 5 times the enrollment. They work great with my assistant and I trust that things are being handled behind the scenes between our teams. This gives me the energy and confidence to do what I love to do.”
It’s time to align your content growth strategy with your true passion
We use your guiding vision to develop a personalized content strategy that…
- Stays true to your original dreams of being an online business owner in your area of expertise
- Supercharges course enrollment and product sales based on direct customer engagement
- Leverages the valuable free content you already produce to tangibly increase course sales and conversions
- Encourages hassle-free content creation so you can focus more on creating the programs you love
- Aligns with our mission to make a positive significant impact in the world through the work we do alongside our clients
Make a ‘peace-of-mind’ investment into your online business
Start fresh with a one-of-a-kind marketing strategy tailored to your business.
You have the power to select the services you need to ‘fill in the gaps’ for your business. Choose a pre-set plan from our options below, or schedule a consultation to customize your own.
- NEVER feel boxed into a direction or decision you don’t truly resonate with. Our marketing team is full of great listeners who are eager to cater to your needs.
- FORGET past experiences with generic, cookie cutter strategies. We use your existing business to guide the development of a personalized marketing approach.
- RECOUP any losses you might have incurred from previous bad business investments, disappointing tech, or unsatisfactory marketing support. Our marketing solutions promise huge returns, all without going over your budget.
"I am so grateful to have the folks at The Digital Navigator on my team!!! Pol and his team are the key to implementation.
It is such a relief to be able to create and then pass my things on to such capable and responsive professionals. You all work so hard on my behalf.”
Save time and stay organized with our proven marketing advantage
No matter how you choose to customize your service plan, you’ll always benefit from the work we’ve put in over the last 6+ years to curate a marketing strategy that is both efficient and sustainable for course creation, online training, or membership websites, including:
Content Organization
We take an evolutionary approach to your content development, without all the rush. No more getting lost in the details.
Strategic Meetings
We provide monthly check-ins where you can ask questions, receive guidance, and measure your growing success.
Website Performance Plan
We manage your website hosting, security, backups, firewalls, protections, and various software tools so you don’t have to.
Customized Strategy
We apply a tailored marketing approach based on your unique content and vision, plus trusted guidance from our writers, designers, developers, and SEO experts.
Specialized Experience
We have a track record of working with online course businesses, membership sites, online coaches, and spiritual teachers to increase online sales and engagement.
Cutting-Edge Technology
We save you money with plans that leverage the latest technologies (including AI) to boost your ability to amplify and repurpose new and existing marketing content
Sales Coaching
We use a proven sales funnel approach to set up the structure of your idea or offer and streamline the path from marketing content creation to actual sales.
Quarterly Assessments
We check in every three months to evaluate goals, gaps, needs, and strategic planning so everyone stays on course.
On-the Job Training
We equip you and your team with live and recorded training opportunities to achieve each task on your strategic checklist.
Learn how to implement our techniques while we serve your marketing aims
Learn how we…
and much more!
…then use your new technical know-how to enhance your online business for more leads, conversions, and program sales.
"Since working with The Digital Navigator, the volume of customers we serve on a weekly basis has already doubled and working on tripling.
With automation of our systems, we now have space for infinite growth."
Increase the online presence of your digital business with one of our pre-set marketing plan options below
Kick-start course enrollment with our Marketing Funnel Plan
Create a money-making marketing machine for your training, coaching, or course creation business.
Supercharge your site visibility with our AI Content Marketing Plan
Harness the power of technology to create one-of-a-kind content that increases program sales.
…or schedule a free consultation and we’ll personalize one of our pre-set service plans for your business
PRE-SET PLAN #1
Marketing Funnel Plan
$1,295 per month (plus ad spend)
*This plan includes everything from the Executive Website Performance Plan is subject to a 10% ad performance commission.
Learn how we…
- Reduce the risk of unprofitable marketing campaigns with immediate returns on your investments in as little as 3 months
- Reach audiences outside of your existing network with effective sales campaigns
- Grow through affiliates or partners who require validation or conversion data
- Alleviate stress and cultivate a consistent offering online instead of frequently changing programs
- Receive expert help with the technical aspects of funnel building for your live presentations, social media campaigns, or recorded content
- Optimize your new or existing marketing funnel with sales page updates, calls to action, email scheduling, and more
…then use your new technical know-how to enhance your online business for more leads, conversions, and program sales.
Who is this plan for?
- Course creators, membership site owners, online coaches, or spiritual teachers who already have a $995+ paid offer who want to amplify or kick-start program enrollment, grow their email list with qualified leads, and increase their social media reach.
- Teams and solopreneurs who are ready to embrace the philosophy of providing valuable tangible results with their content or course business online.
- Site owners who are ready to commit to creating incredible content through live video presentations, recorded video content, articles, value driven sales emails, infographics and free media on their own time, all with the guidance of our team!
Budget-Friendly
This plan’s price is $1,295 per month, a minimum of $1000 in ad spend, and 10% performance commission once you start generating over $3K in monthly sales from your new marketing campaigns.
Hands-On Support
This plan includes quality access to a personal digital marketing account strategist, an expert site developer, and an ad specialist, Plus, join in our weekly office hour group calls where you can ask anything and bring in what you are working on.
Upgrades Available
Additional packages for this plan include hourly pre-approved overages, additional retainers, or a full integration with our AIContent Marketing Plan.
Here’s the 3-step process we’ll follow when you sign up for (or customize) the Marketing Funnel Plan:
Website Optimization
First, we’ll get you up to speed with an optimized website that meets best practices for conversion, sales, and visibility through search rankings. That includes a redesign of your existing site, or the launch of a new one; attention to speed and security for optimal ad performance; the implementation of tracking and data analytics; as well as all the good stuff included in our Website Performance Plan.
Note: we are happy to work with you through other popular website systems like Kajabi–staying outside of WordPress is NOT a dealbreaker for us!
Funnel Building
Whether you have an existing offer, or we determine it’s time to launch a new one, we’ll work together to map out your main offer and related lead magnet materials. Then, we’ll implement the marketing funnel process we know works best, which includes helping you build out a landing page, create a thank you page, develop automation and confirmation emails, automated sales and value emails, sales pages, checkout pages, and purchase emails.
These webpages are what’s going to lead your customers straight to your main offer, post-launch! We also configure advertising pixels and analytics–a sore spot for many online businesses these days.
Funnel Launch
Once you’ve established the marketing funnel for your main offer, the real fun begins! At this stage, we’ll ‘start the clock’ on your newest funnel launch, including ad creation and management, as well as the monitoring of key funnel metrics and analytics. Then we’ll launch the live campaign or deploy the on-demand funnel you created.
Finally, we’ll connect during monthly meetings to review your campaign or monthly progress report, including campaign debrief, tips and edits for optimization as we keep building more great content in tandem. Plus, as your funnel continues to generate profit, we’ll work with you to scale your budget and ad spend to keep increasing those bottom-line numbers for your business!
PRE-SET PLAN SUMMARY
Our $1,295 marketing funnel plan includes…
- Content Marketing
- SEO Ad Management
- Funnel Creation
- Paid Offer Creation & Strategization
- Technical Support
- Website Management
- Data Analytics
- Quarterly Assessments for Service Customization
- Monthly Check-ins
- Weekly Office Hourst
- Process Systemization
- Personal and Team Business Training
- Website Performance Plan Perks
PRE-SET PLAN #2
AI Content Marketing Plan
$1,295 per month (plus optional ad spend)
*This plan includes everything from the Executive Website Performance Plan and is subject to a 10% ad performance commission.
- Streamline your existing content production, including social media posts, YouTube videos, guest interviews, and podcasts
- Get discovered outside of your existing network with improved search engine rankings and solutions-based marketing
- Reduce your dependence on social media algorithms and paid ads while nurturing your email list
- Increase your online impact with recorded audio and video content focusing on your expertise
- Maintain a consistent publishing schedule without falling behind or reducing your output
- Maximize productivity and save time with keyword research and AI content generation
- Establish content strategies that work in the long-term, with less risk to your paid offerings
…then use your new technical know-how to enhance your online business for more leads, conversions, and program sales.
Who is this plan for?
- Course creators, membership site owners, online coaches, and spiritual teachers who want to leverage their existing content efforts to grow their email list with qualified leads, as well as convert more customers with email and content marketing
- Business owners online who are willing to add their expertise to the article-writing process during on-page content development, under the close guidance and mentorship of our writers, SEO specialists, and content strategists.
- Savvy solopreneurs who are excited to use video and audio transcripts to create written content, and who are comfortable using AI to speed up content production.
Budget-Friendly
This plan’s price is $1,295 per month, plus a recommended ad expenditure of $150 to $300 per month.
Hands-On Support
This plan includes quality access to a personal digital marketing account strategist, an expert site developer, and an ad specialist for continued technical support.
Upgrades Available
Additional packages for this plan include hourly pre-approved overages, additional retainers, or a full integration with our Marketing Funnel Plan.
Here’s the 3-step process we’ll follow when you sign up for our AI Content Marketing Plan
Timing Note: This process is designed to be flexible and adapted to your business needs. For example, phase 1 website optimization is often performed simultaneously to phase 2 content marketing research, especially when a website revamp is not required. In other cases, a new website needs to be launched which may take two to three months to complete depending on your availability to provide content for the new website and the complexity of your requirements.
Website Optimization
First, we’ll get you up to speed with an optimized website that meets best practices for conversion, sales, and visibility through search rankings. That includes a redesign of your existing site, or the launch of a new one; as well as sitemap organization (i.e. the URL and menu structure of your site, including pages, posts, podcasts, or videos).
Note: we are happy to work with you through other popular website systems like Kajabi–staying outside of WordPress is NOT a dealbreaker for us!
Content Marketing Research
Next, we’ll jumpstart your content creation process with a plan of action, including 50+ content ideas for online content, 30+ relevant and related keywords to use in that content, and three content briefs complete with keyword assignment, blog section recommendations, header ideas, and writer guidelines.
At this stage, we’ll also be creating email layout templates for weekly distribution, and will be optimizing your email marketing software to best suit your needs.
Ongoing Implementation of Content Strategy
As we continue working together, we will provide a similar content approach on a month-by-month basis. Each cycle, you’ll get two to three content briefs which outline a piece of content to be created. In response, you will record a video or audio clip and send it back to us for review, where our team will finalize the requested content, optimizing for search engines prior to publication.
Thanks to your website management service plan, we’ll also be able to support email draft writing, and can schedule emails for your audience based on the content we’ve developed in tandem.
With the AI Content Marketing Plan, you’ll ALSO…
Join in our weekly office hour group call where you can ask anything and bring in what you are working on
Get 8 to 12 blog, video, or podcast ideas per month based on industry and keyword research
Receive ongoing attention to your SEO website health to ensure you achieve a 90% score within your first 90 days
Take advantage of ad management to increase the visibility of your content online
PRE-SET PLAN SUMMARY
Our $1,295 AI content marketing plan includes…
- Website Redesign or Launch
- Sitemap Organization (URLs)
- Monthly Content Plan
- Keyword Research
- Content Creation
- Content Publication
- Social Media
- Email Marketing
- SEO Ad Management
- Monthly Strategic Meetings
- Quarterly Assessments for Service Customization
- Weekly Office Hours
- Process Systemization
- Personal and Team Business Training
- Web Performance Plan Perks
What’s the difference between our Marketing Funnel Plan and the AI Content Marketing Plan?
Wondering which plan is best for your online coaching, membership, or mentorship business? Here are some frequently answered questions to help you determine what’s best, or you can schedule a consultation with us to learn more.
What is the main difference between the Marketing Funnel Plan and the AI Content Marketing Plan?
The main difference is that the Marketing Funnel Plan focuses on immediate ROI through advertising and is suitable for businesses with a proven offer, while the AI Content Marketing Plan optimizes existing content efforts for steady growth and visibility.
Which plan is suitable for businesses looking to grow through affiliates or partners?
The Marketing Funnel Plan is ideal for businesses seeking growth through affiliates, as it provides validation and conversion data for partners.
Which plan is better for businesses that want to broaden their audience reach beyond their existing network?
The AI Content Marketing Plan is designed to improve search engine visibility, making it ideal for businesses aiming to be found by new audiences through online searches.
Which plan is recommended for individuals or businesses producing multimedia content?
The AI Content Marketing Plan is beneficial for individuals comfortable with producing audio or video content or those with expert opinions to share.
Can either plan help in building and nurturing an email list?
Yes, both plans can assist in building and nurturing email lists. The Marketing Funnel Plan can help capture leads through advertising, while the AI Content Marketing Plan focuses on email list growth as part of content optimization.
Which plan is more suitable for businesses that want to save time on content creation?
The AI Content Marketing Plan is designed to save time by leveraging AI for content generation, making it a good choice for individuals with limited time for writing and content creation.
Are both plans beneficial for businesses considering future funnel campaigns?
Yes, both plans can be used to lay a foundation for future funnel campaigns. The Marketing Funnel Plan offers a less risky approach for proving offers, while the AI Content Marketing Plan helps establish content strategies.
Which plan offers more immediate results, and which one emphasizes consistency?
The Marketing Funnel Plan offers more immediate results with an emphasis on faster growth, while the AI Content Marketing Plan focuses on consistency and leveraging existing content efforts.
“Pol has helped to streamline our operations in a way that made sense for us. The Digital Navigator has easily saved us 5-10 hours a week. Simply put, Pol is a maverick when it comes to understanding the mechanics of your business.”
Just need help with your website? Try our Website Performance Solution as a stand-alone service.
Create a solid foundation for your entire website with up to two development requests per week, access to customer service for resolving issues, and full website management and hosting.
"The Digital Navigator got us all set up and more. I wasn't expecting to also get clarity on how to improve my blog - but I did - a sweet bonus!"
"In our first conversation they shed some light on the exact technical reasons that our online sales strategy was not working. Since switching to The Digital Navigator, they have directly helped to grow our business by 189%."
FAQS
Frequently Asked Questions
Do I need to create my own content with any of these plans?
Yes, with the marketing funnel plan you will be in charge of content creation, whereas the AI content marketing plan includes content creation by our expert writing team, though you will still be required to submit audio or video input for each piece of content.
Do I have to publish my own content, or will The Digital Navigator do that for me?
No! We will publish all of your content once you’ve approved it.
What kinds of website services are offered with our marketing plans?
Hosting and security services, backups, firewalls, and other protective measures, software integrations, pro licenses, and more are included in each of the marketing plans listed on this page.
How do you use AI in your content writing?
We use a human guide to prompt ChatGPT to build outlines and summaries from your audio and video recordings (to get the voice, tone, and style correct), as well as based on existing submitted content and your customer avatar.
From there, a human writer develops an article based on that outline, with only minimal editing required on your end.
How are these plans different from other marketing plans?
Other service providers typically use a cookie-cutter approach that isn’t adapted to your vision and values. Several providers, particularly those labeled as marketing/business coaching or mastermind and training programs, don’t provide implementation support.
In answer to that need, we are hands-on with all the tech and even support members of your team if they run into a snag. As our founder Pol Cousineau has often said “We do for you all that your coach or mastermind told you to do.”
How quickly will I see results from The Digital Navigator?
You’ll notice a measurable difference in your business within 90 days. Whether on your own or working with a team, you will start saving considerable time with a supportive technical foundation within the first month.
What if I’m using my own platform for my website?
We’ll help you evaluate whether your current tech stack best services your business as it scales in the future, and help you migrate to new platforms if this is best for your business.
Regardless, we can work with your existing platform (such as Kajabi, ClickFunnels, or Teachable) and won’t force you to switch.
Can I save money if I combine the Marketing Funnel and AI Content Marketing plans?
When you commit to both of our plan options, you’ll get a really good rate for your rewards. The compounded effects of the work you do in the first months will create huge gains as you keep your funnels and content streams growing.
The synergy of both approaches also means you’ll get double the time with your account strategy team.
