Simple Marketing Strategies to Increase Sales
Published Date: 02 Aug, 2023 | Updated Date: 23 Sep, 2023
Promotions have an end date by their very nature.
If you are like most businesses you will send out a reminder email letting everyone know this is their last chance to get your special deal…
…I’ve got a great tactic to help you get even more sales from that last email!
Table Of Content
Simple Marketing Strategies to Increase Sales
While working with a client, we needed to lift sales for a promotion that was ending the next day.
We knew that if we could get her audience to open the email and engage with the content then they are more likely to purchase.
So we added a video in that last email, sharing 7 tips on a very related topic.
We edited the email subject line to include “[Video] 7 ways to” in addition to the typical “last day to get…” messaging.
We also used the email preheader, the email text preview, to further emphasize the video and the discount expiring that day.
The results were amazing!
Proven Marketing Action Plan to Increase Sales Online
We saw higher email open rates and engagement with the video. More importantly, our sales increased by over 40%!
Give it a try and add a video on the last day of your promotion.
If you want me in your corner, schedule a consultation to get help increasing your sales online.
That’s it for today!
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