Tips for Booking Meetings That Prospects Will Actually Attend
Reading Time: 3mins
Having trouble booking prospects?
It can be very frustrating when you have a hot prospect but you can’t get them to agree to a day and time to meet with you.
For example, a prospect is referred to you by one of your top clients or they’ve completed your consultation request form…
…but they never take the next step of scheduling a meeting time in your calendar!
Obviously you can include your booking calendar on the page following your request for consultation submission. But that doesn’t work for referrals and many people aren’t ready to book immediately. For example, they may need to verify other appointments prior to booking.
So what do you do when booking prospects?
I’ll share the technique that Jim, co-owner of The Digital Navigator, has taught me. It works wonders!
- Send an email to your prospect which includes 3 times and dates. If you know their timezone, present the options in the prospect’s timezone.
- The subject line should be the name of your prospect or the name of the person that referred them.
If they don’t respond send a follow-up email with a message along the lines of…
“Hi Jim, I’m letting you know that I’ve had to use my availability of XYZ but the two remaining times of ABC and DEF are still available. Let me know if either of those work for you.”
You should plan other activities during that time, whether it is related to business or personal activities so that you stay in integrity.
You can continue sending similar emails while adding new availability until the prospect books. I personally include an extra link to my calendar booking application for extra ease but this isn’t necessary.
Once they show up to your virtual meeting, follow the tips from our free masterclass on selling in virtual meetings.
Curious on how the process works? Go ahead and schedule a complimentary consultation so that we can focus on growing your sales, saving your team time and bringing extra peace of mind to the online operations of your business.